Reader

Let me ask you something that might sting a little:

Are you walking into principal interviews and answering like a really good teacher?

Because here’s what I’ve seen after 20+ years on both sides of the interview table — the most qualified candidates don’t always get the job. The ones who sound like principals do.

And there’s a real difference. A great teacher answers with what they’d do in their classroom. A principal answers with how they’d move an entire building. Different language. Different lens. Different outcome.

I just released a brand new episode where I break this down in detail — including the Vision → People → Execution → Results framework that will change how you structure every answer you give from here on out.

I also walk through real examples of weak vs. strong responses to common principal interview questions, so you can hear the difference for yourself.

➤ Watch The Episode Here!!

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Here’s what you’ll walk away with:

• The #1 mistake candidates make when answering principal interview questions (you might be doing this right now)

• What hiring panels are actually evaluating — even when they don’t tell you

• How to stop sounding like a candidate and start sounding like the principal they need to hire

This episode is only about 6 minutes. Watch it before your next interview prep session — it’ll reframe everything.

Now — if the episode clicks for you and you’re thinking “I need more of this,” I want you to know about something I built for exactly that moment.

Secret Interview Hacks is my focused video training that gives you the complete system — the Chess Match Method — for commanding a leadership interview from the moment you walk in to the follow-up after you leave. It’s designed for aspiring principals and APs who are done hoping and ready to prepare with a framework that works.

➤ GET SECRET INTERVIEW HACKS — $47​

No pressure. Start with the free episode. But if you’re actively interviewing or know your season is coming, this is the fastest way to close the gap between where you are and where you want to be.

Keep going,

Gordon Amerson, Ed.D.

Superintendent | Founder, PrincipalED Leader Academy

The School Leadership Career & Capacity Architect

P.S. Know an educator who keeps interviewing for principal roles but can’t break through? Forward this email. Sometimes all it takes is hearing the problem described out loud to realize what needs to change.

P.P.S. Haven’t grabbed the free checklist yet? Download the Ace Your Next Leadership Interview checklist here — it’s the perfect companion to today’s episode.